If you're looking to seriously step up your SEO sport, you can't expect any source that you find online that happens to provide SEO advice.
Looking to the most reputable specialists helps to ensure that you just 're getting the most accurate, up-to-date, and helpful SEO advice available. With that in mind, in this article we feature 20 top search engine optimization experts and clarify why they're worth pursuing.
How SEO Specialists Can Help WordPress Users
Before we dive to the listing, it's worth mentioning what exactly makes someone a specialist, versus someone who just happens to be all talk and no action. The people that made it with this listing are specialists mainly because of the depth of expertise they have in advanced SEO, and how they've leveraged that experience to other complementary areas of online marketing (which is pretty much all 'em).
While any search engine optimization beginner who's been able to rank for a long tail key word with low rivalry can compose a blog post about how they did it (and then obviously never update it), those experts are far more advanced than that. They've dug deeper to SEO and know how to do all the dirty work that accompanies position for highly competitive keyword phrases, working with advanced tools, tailoring SEO demands for e-commerce functions, analyzing all kinds of different sets of information, fine-tuning site code for the search engines, and much more.
Many run their own successful businesses on the internet and have successfully helped countless other business sites get more traffic. Some have even been dabbling in SEO since the mid-90s, back when many of us were wee nippers.
These people are the real deal, and all of them have the expertise and reputations to back them up. Follow their updates and you'll not have to be concerned about getting tricked again by people who keep circulating outdated or just plain wrong SEO advice on the internet.
Matt Cutts
Matt Cutts is head of the Webspam staff at Google. If there's only going to become one individual you'll follow for SEO news and information, Matt Cutts might also be the one since he's got the Google connection. With over 438,000 Twitter followers, he also 's among the very influential "web celebs" to follow and is basically the go-to man for everything SEO. Over the years, Matt has been assisting business owners and owners work on enhancing their search rankings by releasing countless movies and sharing valuable search engine optimization advice.
Bruce Clay
Bruce Clay has specialized in SEO since the mid-1990s, running a international online marketing firm that covers SEO, SEO training, SEO tools, social networking marketing, PPC, content advertising, and internet design in offices all over the world. He also 's the writer of this 746-page publication Search Engine Optimization All-in-One For Dummies and also has a talented group of contributors composing for the Bruce Clay website.
Eric Siu
Eric Siu is the CEO of Single Grain, a digital marketing agency that has worked with large brands like HostGator, Turbo Tax, and Mint. He was the prior growth team leader in Treehouse and has done consulting work for several Fortune 500 firms and venture-backed startups. Eric is a frequent contributor to reputable websites such as Search Engine Watch and Entrepreneur, and he runs a site at Growing Everywhere where he covers business, entrepreneurship, and, of course, SEO.
Spencer Haws
Spencer Haws acquired his claim to fame building niche sites before founding Niche Pursuits, where he writes on SEO and entrepreneurship. In his first years of experimentation, he built almost 200 niche websites while learning how to construct better quality sites and prevent sliding in Google ranks. He's also the inventor of the key word tool Long Tail Pro, which has been known as the number one keyword research and competitor analysis software.
Vanessa Fox
Vanessa Fox is the CEO of Keylime Toolbox, a software company which specializes in supplying SEO tools. She's also the author of Marketing in the Age of Google, which has been called a must-read to the business owner who's looking to live in the 21st century. 1.6 million WordPress Superheroes trust and read our website. Join them and receive daily posts sent to your inbox - free! Email addressSubscribe Vanessa was instrumental at Google, Yahoo, and Bing sitemaps.org alliance, and was also the creator of Google's Webmaster Central.
Rand Fishkin
Rand Fishkin is the creator of one of the most popular and authoritative websites on the market on SEO and online advertising, Moz (previously SEOmoz). He was CEO from 2007 to 2014 and today focuses on product and marketing as the "Wizard of Moz" while still contributing regularly to the blog. Has has given several people speaking presentations at big companies, such as Google, Facebook, and Microsoft.
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